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Posted in Video Marketing

The rise of personalised video

Posted by Brett Hall on 25 August 2017
The rise of personalised video
  There is no denying the value of videos in marketing, but now we are going one step further personalised video marketing. What is personalised video content? Think about the friend anniversary videos you see on Facebook where you the customer are the star of the show. This is what personalised videos are all about. Is there a case for it you might ask? Recent research is showing that personalised videos attract 3.5 times more views than standard video content, achieve co...
Posted in: Branded Emails Video Marketing Explainer Videos Online Advertising Effective Online Advertising   0 Comments

Why email is your new business card

Posted by Brett Hall on 18 July 2017
Why email is your new business card
Did you know that every second 2.4 million emails are sent across the world? Incredible isn't it? Now if we break this down further, on average, it's estimated that as individuals we will send around 40 emails a day for work. That is 40 opportunities (or missed opportunities) to promote your products, inspire downloads and grow your database. Now let me ask you do you hand out 40 business cards a day? Yet how much time do we spend painstakingly designing our business ca...
Posted in: Branded Emails Video Marketing Brand awareness Digital Marketing   0 Comments

Six ways to use an explainer video in your business

Posted by Brett Hall on 18 January 2017
Six ways to use an explainer video in your business
    Ever wondered how you could use explainer videos in your business? Here are six different ways you can use explainer videos - and some examples for inspiration !   1. Pitch a product, business or idea About to launch a new product or business? An explainer video can help you get across new or complex concepts quickly, easily and in an engaging way. Whether you are pitching to investors, educating your social media following or trying to convert a ...
Posted in: Video Marketing Online Marketing Explainer Videos Digital Marketing   0 Comments

EOFY Marketing Audit

Posted by Brett Hall on 15 June 2016
EOFY Marketing Audit
  Nevermind winter, EOFY is here ! June, like January, is a month for taking stock. With still another six months left in the year, it is the perfect opportunity to make sure you're on track with your goals and making the most of your marketing budget while you still have time to realign if you need to.   But where do you start? To help you create greater marketing impact we've put together the EOFY Marketing Audit, so take a 10-minute break, grab a coffee and...
Posted in: Branded Emails Video Marketing Business Social Media Online Marketing Explainer Videos Search Engine optimisation Search Engine Marketing Digital Marketing Mobile websites Newsletter Marketing   0 Comments

The Six Elements of a Winning Online Marketing Strategy

Posted by Brett Hall on 29 June 2015
The Six Elements of a Winning Online Marketing Strategy
When it comes to being online success you need more than a website, the occasional newsletter and an advertisement or two. You need a strong and comprehensive digital strategy to achieve the results you want and need.   The internet is the go-to source of information for the vast majority of people searching for products and services. This makes your website the face of your business, so it needs to work for you by generating leads and enquiries day and night. But how do you g...
Posted in: Branded Emails Video Marketing Online Marketing Explainer Videos Google AdWords Remarketing Email Marketing Online Advertising Effective Online Advertising Responsive websites   0 Comments
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