It's no secret that more and more consumers are using smart phones and tablets to research and purchase products and services. In fact, more searches are done by smart phone and tablet than regular desktop and Google is listening.   On the 26th of February 2015, Google announced on their blog that it would start looking more favourably on mobile-friendly websites. They stated:   "Starting April 21, we will be expanding our use of mobile-friendliness as a ...

      GET YOUR MESSAGE ACROSS QUICKLY, CLEARLY AND EFFECTIVELY   Youtube is the 2nd biggest search engine globally and Video marketing is growing in popularity as people realise how useful it is to communicate with prospects and customers in an easy cost effective way.

HERE ARE SOME OF THE BENEFITS TO USING VIDEO FOR YOUR BUSINESS !    Grab attention - Customers would far rather watch a 30 sec - 2 minute video about&nb...

We have put together a series of Smart Ways to market your Business, Products and Services which we hope you will find useful ! #1. PROMOTE YOUR BUSINESS WITH VIDEO IN YOUR EMAIL SIGNATURE As per the Banners below which sit below your email signature, every email you send will deliver a "CALL-TO-ACTION" and your business VIDEO which recipients can easily "click to view". This makes marketing your business, products and services extremely easy and cost effective...

Most astute business people will be pretty familiar with email marketing or newsletter marketing, e-marketing, database marketing as it is also known. Typically this is your one too many email distribution/communication. However many people are not aware of the huge communication channel that they use every day which is sitting right under their nose and are probably not utilizing to its full capability– yes, that’s correct, it’s your everyday email.
So here’s...

Five tips to make your online advertising more effective When done right, online advertising can be a great way to build brand awareness, increase customers and boost sales. But when done wrong it can be a very costly exercise! To ensure you get it right and have the best return on your investment here are five tips to make your online advertising more effective.   1. Don't try to be everything to everyone One of the biggest and most expensive advertising mistakes...